What it means for you, the consumer
Control over personal information leaks in "the cloud". read on...
We have all been tracked almost everywhere on the Web (see donttrack.us for a storyboard on how Google does it). While niche solutions exist, we never had the tools to fight properly the tracking and associated filtering at a larger scale.
Within Peer Belt, information what you liked on the Web resides on your device. With our API a site owner may ask you to share past experience. Sharing may be beneficial - for instance, starting back from where you left off. But it is for YOU TO DECIDE if ANY information EXCHANGE takes place! TOTALLY! As users and site owners jump on board, the need to maintain many, complex, full of personal information profiles in the cloud will diminish. You gain control again.
The apps built on our API can help you understand better your very own passive filtering behavior. Whatever grabbed your attention online will remain in reach. It is your digital live the apps will better organize.
What it means for you, the site or app owner
Focus on what is important - your product. read on...
As a small site or applicaiton owner, you should think about improving the design and usability. It is uncommon to need complex, information rich, user tied profiles, yet many people are obsessed collecting this data. The more personal information you hold, the bigger the risk of dealing with an information leak when your site get's hacked. You can still collect rich anonymous data as part of you A/B testing, but this is different..
The API helps understand better what the individual likes in your service, so your efforts go where needed most. You are learning directly from the source and not via an aggregate view.
If your e-commerce site does not offer a good search, the user passive filtering covers the base. The API provides a content relevance estimate, so you can build an interesting search augmentation service on top. It will feel and look tailored to the user. New type of content clipping, content recommendation, or collaboration apps can be based on the API.
No matter what the app, user privacy is here to stay. A respect for it will go long way and give us the edge needed in the early days.
Apply for early access
Peer Belt is looking to partner with small number of promising Web sites, Apps/Browser Extensions. Through the API you will understand better the users through their passive filtering. We will craft the API to the specific needs of the participating sites/apps. Should you have an interesting story to share, please fill the short form to apply. The applications are reviewed on a rolling basis. We will privately notify you about the API access status:
